Solana Layer 2 Sonic to Airdrop SONIC Token to TikTok Users
Sonic built its game SonicX natively inside TikTok, attempting to replicate the success of TON blockchain mini apps that were built inside Telegram.
1. Summary:
Solana-based gaming-focused layer-2 blockchain, Sonic, will be airdropping its SONIC token to users who were onboarded through TikTok. Sonic created its game, SonicX, within TikTok to replicate the success seen with mini apps on the TON blockchain in Telegram. The game has attracted over 2 million users through TikTok, leveraging the platform’s broad reach and seamless user experience.
2. Key Insights:
– Sonic, a Solana-based blockchain project, is using TikTok as a platform to onboard users and will airdrop its SONIC token to them.
– The success of SonicX on TikTok mirrors the achievements of mini apps on the TON blockchain within Telegram.
– The game’s appeal on TikTok is attributed to the platform’s large user base and user-friendly design.
– Integrating blockchain games into popular Web2 apps like Telegram and TikTok can enhance user onboarding and provide a smoother user experience.
– TikTok’s massive user base of 1 billion monthly active users is expected to grow to over 2.3 billion by 2029, offering significant potential for gaming and blockchain projects.
– Leveraging existing platforms for user acquisition and engagement can help blockchain developers overcome challenges related to user retention and adoption.
